With the subtlety of a goldsmith, Olivier Polge proposed the creation of a new balance, a great freshness for Chanel No. 5. As a watchmaker who opens the box of a watch with complications, he dissected the original formula and appropriated each material to really understand their role.
Oliver sought references in orange peels increasing vibration citrus fragrance, revitalized the woody, added a green touch and decreased the dose of vanilla. While respecting their history, but looking to the future, Olivier Polge completely reinvented No. 5.
To star in the campaign, the brand chose Lily-Rose Depp -daughter of Hollywood actor Johnny Depp.
